Problem: Launching a new business, especially in the competitive field of personal training, can be daunting and it can be difficult to know what marketing activity to undertake.
Insight: We suggested creating a website to showcase all of DextersFitness’s services. As the client didn’t have any decent images, we set up a photoshoot of a personal training session as good images are a great way of creating credibility and generating interest.
Working closely with DextersFitness on the photoshoot and also on the content and structure of the website allowed us to get a real sense of what makes the business different from other personal training services. This helped us write copy which was both informative and engaging and would also keep the search engines happy!
We also provided social media advice, and wrote a few blogs to help with search engine optimisation.
View DextersFitness website.